What is a meme? First coined by Richard Dawkins in The Selfish Gene, a meme is any idea, behavior, or skill that can be transferred from one person to another by imitation: stories, fashions, inventions, recipes, songs, ways of plowing a field or throwing a baseball or making a sculpture. The meme is also one of the most important--and controversial--concepts to emerge since The Origin of the Species appeared nearly 150 years ago. In The Meme Machine Susan Blackmore boldly asserts: "Just as the design of our bodies can be understood only in terms of natural selection, so the design of our minds can be understood only in terms of memetic selection." Indeed, Blackmore shows that once our distant ancestors acquired the crucial ability to imitate, a second kind of natural selection began, a survival of the fittest amongst competing ideas and behaviors. Ideas and behaviors that proved most adaptive--making tools, for example, or using language--survived and flourished, replicating themselves in as many minds as possible. These memes then passed themselves on from generation to generation by helping to ensure that the genes of those who acquired them also survived and reproduced. Applying this theory to many aspects of human life, Blackmore offers brilliant explanations for why we live in cities, why we talk so much, why we can't stop thinking, why we behave altruistically, how we choose our mates, and much more. With controversial implications for our religious beliefs, our free will, our very sense of "self," The Meme Machine offers a provocative theory everyone will soon be talking about.

*Los Angeles Times bestseller*“If hygge is the art of doing nothing, ikigai is the art of doing something—and doing it with supreme focus and joy.” —New York PostBring meaning and joy to all your days with this internationally bestselling guide to the Japanese concept of ikigai (pronounced ee-key-guy)—the happiness of always being busy—as revealed by the daily habits of the world’s longest-living people.What’s your ikigai?“Only staying active will make you want to live a hundred years.” —Japanese proverb According to the Japanese, everyone has an ikigai—a reason for living. And according to the residents of the Japanese village with the world’s longest-living people, finding it is the key to a happier and longer life. Having a strong sense of ikigai—the place where passion, mission, vocation, and profession intersect—means that each day is infused with meaning. It’s the reason we get up in the morning. It’s also the reason many Japanese never really retire (in fact there’s no word in Japanese that means retire in the sense it does in English): They remain active and work at what they enjoy, because they’ve found a real purpose in life—the happiness of always being busy. In researching this book, the authors interviewed the residents of the Japanese village with the highest percentage of 100-year-olds—one of the world’s Blue Zones. Ikigai reveals the secrets to their longevity and happiness: how they eat, how they move, how they work, how they foster collaboration and community, and—their best-kept secret—how they find the ikigai that brings satisfaction to their lives. And it provides practical tools to help you discover your own ikigai. Because who doesn’t want to find happiness in every day?

Named one of 100 Leadership & Success Books to Read in a Lifetime by Amazon EditorsA Wall Street Journal and Businessweek bestseller. Named by Fast Company as one of the most influential leadership books in its Leadership Hall of Fame. An innovation classic. From Steve Jobs to Jeff Bezos, Clay Christensen’s work continues to underpin today’s most innovative leaders and organizations.The bestselling classic on disruptive innovation, by renowned author Clayton M. Christensen.His work is cited by the world’s best-known thought leaders, from Steve Jobs to Malcolm Gladwell. In this classic bestseller—one of the most influential business books of all time—innovation expert Clayton Christensen shows how even the most outstanding companies can do everything right—yet still lose market leadership.Christensen explains why most companies miss out on new waves of innovation. No matter the industry, he says, a successful company with established products will get pushed aside unless managers know how and when to abandon traditional business practices.Offering both successes and failures from leading companies as a guide, The Innovator’s Dilemma gives you a set of rules for capitalizing on the phenomenon of disruptive innovation.Sharp, cogent, and provocative—and consistently noted as one of the most valuable business ideas of all time—The Innovator’s Dilemma is the book no manager, leader, or entrepreneur should be without.

With a new foreword by Tim Ferriss • “Vagabonding easily remains in my top-10 list of life-changing books. Why? Because one incredible trip, especially a long-term trip, can change your life forever. And Vagabonding teaches you how to travel (and think), not just for one trip, but for the rest of your life.”—Tim Ferriss, from the forewordThere’s nothing like vagabonding: taking time off from your normal life—from six weeks to four months to two years—to discover and experience the world on your own terms. In this one-of-a-kind handbook, veteran travel writer Rolf Potts explains how anyone armed with an independent spirit can achieve the dream of extended overseas travel. Now completely revised and updated, Vagabonding is an accessible and inspiring guide to • financing your travel time • determining your destination • adjusting to life on the road • working and volunteering overseas • handling travel adversity • re-assimilating back into ordinary life Praise for Vagabonding “A crucial reference for any budget wanderer.”—Time “The book is a meditation on the joys of hitting the road. . . . It’s also a primer for those with a case of pent-up wanderlust seeking to live the dream.”—USA Today “I couldn’t put this book down. It’s a whole different ethic of travel. . . . [Potts’s] practical advice might just convince you to enjoy that open-ended trip of a lifetime.”—Rick Steves “Potts wants us to wander, to explore, to embrace the unknown, and, finally, to take our own damn time about it. I think this is the most sensible book of travel-related advice ever written.”—Tim Cahill, founding editor of Outside

The Kite Runner, sebuah novel perdana Khaled Hosseini, telah mencatat berbagai prestasi: 1. Diterjemahkan ke dalam 42 bahasa. 2. Terjual lebih dari 8 juta kopi di seluruh dunia. 3. Lebih dari 2 tahun bertengger di daftar New York Times Bestseller. 4. Paramount Pictures telah membuat filmnya. Sinopsis Aku memiliki satu kesempatan terakhir untuk mengambil keputusan, untuk menentukan apa jadinya diriku. Aku bisa melangkah memasuki gang itu, membela Hassan dan menerima apa pun yang mungkin menimpaku. Atau, aku bisa melarikan diri. Akhirnya, aku melarikan diri. Amir telah mengkhianati Hassan, satu-satunya sahabatnya. Saudaranya. Rasa bersalah kini menghantuinya. Menyingkirkan Hassan dari kehidupannya adalah pilihan tersulit yang harus diambilnya. Namun setelah Hassan pergi, tak ada lagi yang tersisa dari masa kecilnya. Seperi layang-layang putus, sebagian dari dirinya terbang bersama angin. Tetapi, masa lalu yang telah terkubur dalam-dalam pun senantiasa menyeruak kembali. Hadir membawa luka-luka lama. Dan seperti rapuhnya layang-layang, tak kuasa menahan badai, Amir harus menghadapi kenangannya yang mewujud kembali. The Kite Runner adalah sebuah kisah penuh kekuatan tentang persaudaraan, kasih sayang, pengkhianatan, dan penderitaan. Khaled Hosseini dengan brilian menghadirkan sisi-sisi lain Afghanistan, negeri indah yang hingga kini masih menyimpan duka. Di tengah belantara puing di Kota Kabul, akankah amir menemukan kebagahiaan yang kelak menyapu kesedihannya? [Mizan, Qanita, Novel, Inspirasi, Motivasi, Indonesia]

A book for finding purpose and strength in times of great despair, the international best-seller is still just as relevant today as when it was first published.“This is a book I reread a lot . . . it gives me hope . . . it gives me a sense of strength.”—Anderson Cooper, Anderson Cooper 360/CNNThis seminal book, which has been called “one of the outstanding contributions to psychological thought” by Carl Rogers and “one of the great books of our time” by Harold Kushner, has been translated into more than fifty languages and sold over sixteen million copies. “An enduring work of survival literature,” according to the New York Times, Viktor Frankl’s riveting account of his time in the Nazi concentration camps, and his insightful exploration of the human will to find meaning in spite of the worst adversity, has offered solace and guidance to generations of readers since it was first published in 1946. At the heart of Frankl’s theory of logotherapy (from the Greek word for “meaning”) is a conviction that the primary human drive is not pleasure, as Freud maintained, but rather the discovery and pursuit of what the individual finds meaningful. Today, as new generations face new challenges and an ever more complex and uncertain world, Frankl’s classic work continues to inspire us all to find significance in the very act of living, in spite of all obstacles.This gift edition come with endpapers, supplementary photographs, and several of Frankl’s previously unpublished letters, speeches, and essays. This book was published with two different covers. Customers will be shipped one of the two at random.

THE INTERNATIONAL BESTSELLER - OVER 3 MILLION COPIES SOLD'Dr. van der Kolk's masterpiece combines the boundless curiosity of the scientist, the erudition of the scholar, and the passion of the truth teller' Judith Herman, author of Trauma and RecoveryThe effects of trauma can be devastating for sufferers, their families and future generations. Here one of the world's experts on traumatic stress offers a bold new paradigm for treatment, moving away from standard talking and drug therapies and towards an alternative approach that heals mind, brain and body.'Fascinating, hard to put down, and filled with powerful case histories. . . . the most important series of breakthroughs in mental health in the last thirty years' Norman Doidge, author of The Brain that Changes Itself 'An astonishing and important book. The trauma Bible. I cannot recommend it enough for anyone struggling with...well...anything' Tara WestoverThe Body Keeps Score has sold over 3 million copies since publication [Circana BookScan, April 2024]Sunday Times (UK) and New York Times (USA) bestseller, March 2024

In his riveting new book, The Art of Learning, Waitzkin tells his remarkable story of personal achievement and shares the principles of learning and performance that have propelled him to the top—twice.Josh Waitzkin knows what it means to be at the top of his game. A public figure since winning his first National Chess Championship at the age of nine, Waitzkin was catapulted into a media whirlwind as a teenager when his father’s book Searching for Bobby Fischer was made into a major motion picture. After dominating the scholastic chess world for ten years, Waitzkin expanded his horizons, taking on the martial art Tai Chi Chuan and ultimately earning the title of World Champion. How was he able to reach the pinnacle of two disciplines that on the surface seem so different? “I’ve come to realize that what I am best at is not Tai Chi, and it is not chess,” he says. “What I am best at is the art of learning.” With a narrative that combines heart-stopping martial arts wars and tense chess face-offs with life lessons that speak to all of us, The Art of Learning takes readers through Waitzkin’s unique journey to excellence. He explains in clear detail how a well-thought-out, principled approach to learning is what separates success from failure. Waitzkin believes that achievement, even at the championship level, is a function of a lifestyle that fuels a creative, resilient growth process. Rather than focusing on climactic wins, Waitzkin reveals the inner workings of his everyday method, from systematically triggering intuitive breakthroughs, to honing techniques into states of remarkable potency, to mastering the art of performance psychology. Through his own example, Waitzkin explains how to embrace defeat and make mistakes work for you. Does your opponent make you angry? Waitzkin describes how to channel emotions into creative fuel. As he explains it, obstacles are not obstacles but challenges to overcome, to spur the growth process by turning weaknesses into strengths. He illustrates the exact routines that he has used in all of his competitions, whether mental or physical, so that you too can achieve your peak performance zone in any competitive or professional circumstance. In stories ranging from his early years taking on chess hustlers as a seven year old in New York City’s Washington Square Park, to dealing with the pressures of having a film made about his life, to International Chess Championships in India, Hungary, and Brazil, to gripping battles against powerhouse fighters in Taiwan in the Push Hands World Championships, The Art of Learning encapsulates an extraordinary competitor’s life lessons in a page-turning narrative.

NEW YORK TIMES BESTSELLER • A potent exploration of the power of blockchains to reshape the future of the internet—and how that affects us all—from influential technology entrepreneur and startup investor Chris Dixon “A must for anyone who wants to better understand the real potential of blockchains and web3.”—Robert Iger, CEO, Disney “A compelling vision of where the internet should go and how to get there.”—Sam Altman, co-founder, OpenAIThe internet of today is a far cry from its early promise of a decentralized, democratic network of innovation, connection, and freedom. In the past decade, it has fallen almost entirely under the control of a very small group of companies like Apple, Google, and Facebook. In Read Write Own, tech visionary Chris Dixon argues that the dream of an open network for fostering creativity and entrepreneurship doesn’t have to die and can, in fact, be saved with blockchain networks. He separates this movement, which aims to provide a solid foundation for everything from social networks to artificial intelligence to virtual worlds, from cryptocurrency speculation—a distinction he calls “the computer vs. the casino.” With lucid and compelling prose—drawing from a twenty-five-year career in the software industry—Dixon shows how the internet has undergone three distinct eras, bringing us to the critical moment we’re in today. The first was the “read” era, in which early networks democratized information. In the “read-write” era, corporate networks democratized publishing. We are now in the midst of the “read-write-own” era, sometimes called web3, in which blockchain networks are granting power and economic benefits to communities of users, not just corporations. Read Write Own is a must-read for anyone—internet users, business leaders, creators, entrepreneurs—who wants to understand where we’ve been and where we’re going. It provides a vision for a better internet and a playbook to navigate and build the future.

NATIONAL BESTSELLERSOON TO BE A MAJOR MOTION PICTURE, "THE SOCIAL NETWORK"Exuberant and revealing, The Accidental Billionaires is a fast-paced, inside look at a story of fortune gained and innocence lost, and how a company that was created to bring people together ultimately tore two friends apart. In 2003, Eduardo Saverin and Mark Zuckerberg were Harvard undergrads and best friends looking for a way to stand out among the university's elite and competitive student body. Then one lonely night, Zuckerberg hacked into the campus computer system to pull off a prank that crashed Harvard's network. This stunt almost got him expelled, but it also inspired Zuckerberg to create Facebook, the social networking site that has since revolutionized how people around the world communicate. With Saverin's funding their small start-up quickly went from their college dorm room to Silicon Valley. But different ideas about Facebook's future tested Zuckerberg and Saverin's relationship, which then spiraled into out-and-out warfare. Soon, the collegiate exuberance that marked their collaboration fell prey to the adult world of venture capitalists, lawyers, and big money.

Vividly imagined, stunningly prophetic, and epic in scope, The Diamond Age is a major novel from one of the most visionary writers of our timeDecades into our future, a stone’s throw from the ancient city of Shanghai, a brilliant nanotechnologist named John Percival Hackworth has just broken the rigorous moral code of his tribe, the powerful neo-Victorians. He's made an illicit copy of a state-of-the-art interactive device called A Young Ladys Illustrated Primer Commissioned by an eccentric duke for his grandchild, stolen for Hackworth's own daughter, the Primer’s purpose is to educate and raise a girl capable of thinking for herself. It performs its function superbly. Unfortunately for Hackworth, his smuggled copy has fallen into the wrong hands.Young Nell and her brother Harv are thetes—members of the poor, tribeless class. Neglected by their mother, Harv looks after Nell. When he and his gang waylay a certain neo-Victorian—John Percival Hackworth—in the seamy streets of their neighborhood, Harv brings Nell something special: the Primer.Following the discovery of his crime, Hackworth begins an odyssey of his own. Expelled from the neo-Victorian paradise, squeezed by agents of Protocol Enforcement on one side and a Mandarin underworld crime lord on the other, he searches for an elusive figure known as the Alchemist. His quest and Nell’s will ultimately lead them to another seeker whose fate is bound up with the Primer—a woman who holds the key to a vast, subversive information network that is destined to decode and reprogram the future of humanity.

Dave Hitz likes to solve fun problems. He didn’t set out to be a Silicon Valley icon, a business visionary, or even a billionaire. But he became all three. It turns out that business is a mosaic of interesting puzzles like managing risk, developing and reversing strategies, and looking into the future by deconstructing the past. As a founder of NetApp, a data storage firm that began as an idea scribbled on a placemat and now takes in $4 billion a year, Hitz has seen his company go through every major cycle in business—from the Jack-of-All-Trades mentality of a start-up, through the tumultuous period of the IPO and the dot-com bust, and finally to a mature enterprise company. NetApp is one of the fastest-growing computer companies ever, and for six years in a row it has been on Fortune magazine’s list of Best Companies to Work For. Not bad for a high school dropout who began his business career selling his blood for money and typing the names of diseases onto index cards. With colorful examples and anecdotes, How to Castrate a Bull is a story for everyone interested in understanding business, the reasons why companies succeed and fail, and how powerful lessons often come from strange and unexpected places. Dave Hitz co-founded NetApp in 1992 with James Lau and Michael Malcolm. He served as a programmer, marketing evangelist, technical architect, and vice president of engineering. Presently, he is responsible for future strategy and direction for the company. Before his career in Silicon Valley, Dave worked as a cowboy, where he got valuable management experience by herding, branding, and castrating cattle.

We think we’re relating to other people–but actually we’re all playing games. Forty years ago, Games People Play revolutionized our understanding of what really goes on during our most basic social interactions. More than five million copies later, Dr. Eric Berne’s classic is as astonishing–and revealing–as it was on the day it was first published. This anniversary edition features a new introduction by Dr. James R. Allen, president of the International Transactional Analysis Association, and Kurt Vonnegut’s brilliant Life magazine review from 1965. We play games all the time–sexual games, marital games, power games with our bosses, and competitive games with our friends. Detailing status contests like “Martini” (I know a better way), to lethal couples combat like “If It Weren’t For You” and “Uproar,” to flirtation favorites like “The Stocking Game” and “Let’s You and Him Fight,” Dr. Berne exposes the secret ploys and unconscious maneuvers that rule our intimate lives. Explosive when it first appeared, Games People Play is now widely recognized as the most original and influential popular psychology book of our time. It’s as powerful and eye-opening as ever.

Originally published as an e-book that became a controversial media phenomenon, No More Mr. Nice Guy! landed its author, a certified marriage and family therapist, on The O'Reilly Factor and the Rush Limbaugh radio show. Dr. Robert Glover has dubbed the "Nice Guy Syndrome" trying too hard to please others while neglecting one's own needs, thus causing unhappiness and resentfulness. It's no wonder that unfulfilled Nice Guys lash out in frustration at their loved ones, claims Dr. Glover. He explains how they can stop seeking approval and start getting what they want in life, by presenting the information and tools to help them ensure their needs are met, to express their emotions, to have a satisfying sex life, to embrace their masculinity and form meaningful relationships with other men, and to live up to their creative potential.

Named one of 100 Leadership & Success Books to Read in a Lifetime by Amazon EditorsA Wall Street Journal and Businessweek bestseller. Named by Fast Company as one of the most influential leadership books in its Leadership Hall of Fame. An innovation classic. From Steve Jobs to Jeff Bezos, Clay Christensen’s work continues to underpin today’s most innovative leaders and organizations.The bestselling classic on disruptive innovation, by renowned author Clayton M. Christensen.His work is cited by the world’s best-known thought leaders, from Steve Jobs to Malcolm Gladwell. In this classic bestseller—one of the most influential business books of all time—innovation expert Clayton Christensen shows how even the most outstanding companies can do everything right—yet still lose market leadership.Christensen explains why most companies miss out on new waves of innovation. No matter the industry, he says, a successful company with established products will get pushed aside unless managers know how and when to abandon traditional business practices.Offering both successes and failures from leading companies as a guide, The Innovator’s Dilemma gives you a set of rules for capitalizing on the phenomenon of disruptive innovation.Sharp, cogent, and provocative—and consistently noted as one of the most valuable business ideas of all time—The Innovator’s Dilemma is the book no manager, leader, or entrepreneur should be without.

Destined for War: Can America and China Escape Thucydides’s Trap? [Allison, Graham] on Amazon.com. *FREE* shipping on qualifying offers. Destined for War: Can America and China Escape Thucydides’s Trap?

The Creative Act: A Way of Being [Rubin, Rick] on Amazon.com. *FREE* shipping on qualifying offers. The Creative Act: A Way of Being

Человек – самый сложный механизм на планете, а йога – инструкция по его применению. Так считает Садхгуру – йог, мистик и коуч ведущих компаний мира. Эта увлекательная книга основана на разработанной им системе «Внутренняя инженерия», призванной убрать с йоги культурные наслоения и представить ее как технологию достижения радости и благополучия, доступную любому человеку. Руководствуясь этой древней мудростью, поданной в современном ключе, каждый может сделать свою жизнь именно такой, какой хочет. Садхгуру успешно выступал с лекциями о «Внутренней инженерии» в самых авторитетных учреждениях и университетах по всему миру, включая ООН, Google, General Electric, Сбербанк, а также Оксфорд, Стэнфорд, Гарвард, Йельский университет, Уортонскую школу бизнеса, Массачусетский технологический институт и так далее. Садхгуру также является основателем некоммерческой благотворительной организации Isha, насчитывающей более 7 миллионов волонтеров по всему миру. Фонду присвоен специальный консультативный статус при Экономическом и Социальном Совете ООН.

Ben Horowitz, a leading venture capitalist, modern management expert, and New York Times bestselling author combines lessons both from history and modern organisational practice with practical and often surprising advice to help us build cultures that can weather both good and bad times. The times and circumstances in which people were raised often shape them - yet a few leaders have managed to shape their times. In this follow-up to the bestselling business classic The Hard Thing About Hard Things, Ben Horowitz turns his attention to a question crucial to every organisation: How do you create and sustain the culture you want? This book is a journey through cultures ancient to modern, spotlighting models of leadership and culture-building from the samurai to prison gangs. Along the way, it answers fundamental questions: Who are we? How do people talk about us when we're not around? How do we treat our customers? Can we be trusted? Because who you are is not the values you list on the wall. It's not what you say in a company-wide meeting. It's not your marketing campaign. It's not even what you believe. Who you are is what you do. This book will help you do the things needed to become the kind of leader you want to be - and others want to follow.

This book is a guide to thinking for yourself, seeing possible futures, and learning how to build a piece of the future. By reading this book, you might pick the next great investment, start a billion-dollar company, or start an entirely new country.

The Epistulae morales ad Lucilium (English: Moral Epistles to Lucilius) is a collection of 124 letters which were written by Seneca the Younger at the end of his life. They are addressed to Lucilius, the then procurator of Sicily, although he is known only through Seneca's writings. In these letters, Seneca gives Lucilius tips on how to become a more devoted Stoic. Lucilius was, at that time, the Governor of Sicily, although he is known only through Seneca's writings. Selected from the Epistulae Morales ad Lucilium, these letters illustrate the upright ideals admired by the Stoics and extol the good way of life as seen from their standpoint They also reveal how far in advance of his time were many of Seneca's ideas - his disgust at the shows in the arena or his criticism of the harsh treatment of slaves. Philosophical in tone and written in the 'pointed' style of the Latin Silver Age these 'essays in disguise' were clearly aimed by Seneca at posterity.

Артур Шопенгауэр – один из самых известных мыслителей иррационализма, мизантроп. Произведенный Шопенгауэром метафизический анализ воли, его взгляды на человеческую мотивацию и желания, афористичный стиль письма оказали влияние на многих известных мыслителей, включая Ницше, Вагнера, Эйнштейна, Фрейда, Юнга. Основной философский труд Шопенгауэра – «Мир как воля и представление» (1818), комментированием и популяризацией которого Шопенгауэр занимался до самой смерти.В «Афоризмах» философ впервые попытался противопоставить собственной «пессимистически-идеалистической» концепции концепцию иную – эпикурейскую.В формате a4.pdf сохранен издательский макет.

Bestselling author Dan Buettner reveals how to transform your health using smart nutrition, lifestyle, and fitness habits gleaned from longevity research on the diets, eating habits, and lifestyle practices of the communities he's identified as "Blue Zones"—those places with the world's longest-lived, and thus healthiest, people, including locations such as Okinawa, Japan; Sardinia, Italy; Costa Rica's Nicoya Peninsula; Ikaria, Greece; and Loma Linda, California. With the audacious belief that the lifestyles of the world's Blue Zones could be adapted and replicated in towns across North America, Buettner launched the largest preventive health care project in the United States, The Blue Zones City Makeovers, which has impacted the health of millions of Americans since 2009. In The Blue Zones Solution, readers can be inspired by the specific stories of the people, foods, and routines of our healthy elders; understand the role community, family, and naturally healthy habits can play in improving our diet and health; and learn the exact foods—including the 50 superfoods of longevity and dozens of recipes adapted for Western tastes and markets—that offer delicious ways to eat your way to optimum health. Throughout the book are lifestyle recommendations, checklists, and stories to help you create your own personal Blue Zones solution. Readers will learn and apply the 80/20 rule, the plant slant diet, social aspects of eating that lead to weight loss and great health naturally, cultivating your "tribe" of friends and family, and your greater purpose as part of your daily routine. Filled with moving personal stories, delicious recipes, checklists, and useful tips that will transform any home into a miniature blue zone, The Blue Zones Solution is the ultimate blueprint for a healthy, happy life.

In this “powerful personal story woven with a rich analysis of what we all seek” (Sergey Brin, cofounder of Google), Mo Gawdat, Chief Business Officer at Google’s [X], applies his superior logic and problem solving skills to understand how the brain processes joy and sadness—and then he solves for happy.In 2001 Mo Gawdat realized that despite his incredible success, he was desperately unhappy. A lifelong learner, he attacked the problem as an engineer would: examining all the provable facts and scrupulously applying logic. Eventually, his countless hours of research and science proved successful, and he discovered the equation for permanent happiness. Thirteen years later, Mo’s algorithm would be put to the ultimate test. After the sudden death of his son, Ali, Mo and his family turned to his equation—and it saved them from despair. In dealing with the horrible loss, Mo found his mission: he would pull off the type of “moonshot” goal that he and his colleagues were always aiming for—he would share his equation with the world and help as many people as possible become happier. In Solve for Happy Mo questions some of the most fundamental aspects of our existence, shares the underlying reasons for suffering, and plots out a step-by-step process for achieving lifelong happiness and enduring contentment. He shows us how to view life through a clear lens, teaching us how to dispel the illusions that cloud our thinking; overcome the brain’s blind spots; and embrace five ultimate truths. No matter what obstacles we face, what burdens we bear, what trials we’ve experienced, we can all be content with our present situation and optimistic about the future.